Europe’s new data privacy law will go into effect in late May 2018. Even if you’re not a European company -- but you do business in Europe -- you will need to comply with this law. And, this is not the only law on the horizon.
Special offer: If you join the DMAnc today, you will be able to attend this seminar at no charge. Another super offer from our sponsor MountainTop Data, attendees to this event will receive $1,000 in free B2B data credits.
Find out about not only the EU GDPR, but also a new one in California (AB 375) is fast tracking through the legislature. It is not just the handling of personal data that is a concern, but it is also that you maintain customer consent to collect and use that data (such as an email address) in a way that accords with an individual’s preferences and choices. And, similarly to the previously rolled out Canadian Anti-Spam Law (CASL), you should keep records of those preferences and choices, in case they need to be evidenced in the future.
Attend this session to learn more about these laws and how to lay out a specific action plan on amending your data and privacy practices. Register here.
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