Spring Discount: 25% Off
Free Lifetime Workshop Updates
$300, Now $225
Are you looking for a way to effectively measure the impact your various marketing efforts are having on your web traffic? Or, perhaps, to gauge how your paid search spend is affecting your bottom line? With all this valuable data contained in different reports and tools, it can sometimes be hard to see your marketing KPIs in one place.
Data Studio, Google’s no cost Business Intelligence tool, enables you to bring all of your data together into one place (marketing, social, paid search, sales etc). Then to analyze and visualize it in automated, interactive dashboards. Allowing you to get a clear picture of all your marketing activities.
This class will introduce you to key concepts that will help you harness the power of your data sources, wherever they may be. And, by the end, you will have the confidence to build the dashboards you need to start turning data into dollars.
During the class you will learn how to:
- Prepare and connect to different data sources (both online and on-premise).
- Build data queries and manipulate their results.
- Create interactive data visualizations that professionally present your data.
- Create new custom fields using formulas to dig deeper into your data.
- Build automated, interactive dashboards and reports that communicate your data effectively.
Who the class is for:
This class is for anyone, especially marketing management, who has ever wanted to go beyond Excel and find a simpler and more intuitive way of managing, analyzing and presenting data.
If your job involves working with data from multiple sources (especially in the Google ecosystem) and you’d like to be able to bring them all together in one place, Data Studio is the perfect tool for you.
You don’t need to have any experience of working with data analysis tools, even Excel, to gain huge value from this class. You will learn everything you need to be up-and-running in next to no time.
(Can’t attend the live workshop? No problem. All workshops are recorded and we’ll send you the recording, workbook and any supplementary materials within a day of completion after we’ve had time to edit the recording.)
Instructor: Adam Finer
Special offer from our sponsor MountainTop Data: Workshop attendees will receive $1,000 in free B2B data credits for attending.