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The DMA of Northern California was formed to educate, inform and provide networking opportunities for Direct and Online Marketing professionals in the San Francisco Bay Area and beyond. Join our email list.
UPCOMING EVENTS
Google Ads Fundamentals
Posted: June 21, 2018
You’ll see how a Google Ads account is structured and we’ll do a live walk-through of an Ads account. You’ll see how to quickly find 10,000 keywords, including your competitors’ keywords, and how to test those keywords to find the best keywords.
Google Ads Intermediate
Posted: July 12, 2018
We’ll cover how keywords, ads, and landing pages work together in Google Ads. We’ll also look at how to use A/B Split Tests to test ads so you can develop the best ad. You’ll see the various kinds of ads, plus additional settings that make ads work for you. We’ll look at the types of display advertising and how to work with those. How to understand the data when testing Google Ads. The five keyword match types.
Use Social Media for Marketing
Posted: July 19, 2018
Our Goal
To show you how to manage and optimize your social media marketing campaigns in Facebook, In-stagram, Pinterest, Youtube, Twitter, and LinkedIn to get more traffic, leads, and sales. You’ll come away with actionable tactics and strategies that you can apply to your company’s social campaigns. We’ll look at examples of social media projects, both good and bad.
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CONTACT US
Email Laurie Beasley (President)
Email Tom Judge (Vice President)
