DMAnc.org Online Certification Workshops
Summer Discount: 45% Off
Free Updates for 1 Year
Special Pricing: regularly $1,200 now 45% off—$660. Enroll here.
Introduction:
Revolutionize your creative process with ground-breaking AI.
Experience unprecedented efficiency and effectiveness when producing marketing content, like video scripts, adverts, emails, and social media posts.
AI’s smart tools place you firmly in control of every aspect of digital marketing creativity. Discover the realm of possibilities that were unimaginable until now.
Join us for an immersive and practical workshop that will empower you to harness the potential of AI and take your copywriting skills to new heights.
Through this highly enjoyable program, you will:
- Select the perfect AI tools tailored to your business needs.
- Explore the top (free) AI tools available in the market.
- Understand how AI complements and enhances your existing creativity instead of replacing it.
- Evaluate the pros and cons of AI tools for copywriting.
- Master the latest AI writing techniques for social media posts.
- Generate powerful AI prompts.
- Optimize budgets and meet deadlines efficiently.
- Transform your writing into award-winning copy.
- Strategize, edit, and produce social media campaigns that drive virality.
(Can’t attend the live masterclasses? No problem. These masterclasses are recorded, and we’ll send you the recording, slide presentation, and any supplementary materials within a day of completion after we’ve had time to edit the recording.)
Workshop dates and times:
Module 1: Unleashing the Synergy of AI and Creative Writing.
Recorded.
Module 2: Grammar and the Art of Effective Prompt Engineering.
Tuesday, October 10, 2023 (9:00 am to 11:00 am PDT).
Module 3: Mastering Sales-Winning Social Videos and Marketing Writing.
Monday, October 16, 2023 (9:00 am to 11:00 am PDT).
Module 4: Integration, Expansion, and Overcoming Challenges.
Monday, November 13, 2023 (9:00 am to 11:00 am PST).
Module 1: Unleashing the Synergy of AI and Creative Writing.
Special Pricing: regularly $1,200 now 45% off—$660. Enroll here.
Description:
Embark on an enthralling journey of creative writing that doesn’t just sell your product or service but helps secure brand loyalty and trust. This first module shows how to blend your existing skills with the power of technology.
Key Takeaways:
- Gain invaluable insights into why AI and human creativity make the perfect partnership.
- Familiarise yourself with the top AI writing tools available and delve into the foundations of prompt engineering.
- Develop the art of crafting a flawless AI writing brief, and decode the technical jargon associated with AI.
- Improve your online advertising content.
- Put your knowledge into practice through practical exercises and witness the transformative impact first-hand.
Module 2: Grammar and the Art of Effective Prompt Engineering.
Special Pricing: regularly $1,200 now 45% off—$660. Enroll here.
Description:
Good grammar can make or break a piece of effective prompt engineering. It helps AI fully get to grips with what you have in mind in terms of audience, subject, and results. In this module, you’ll discover the pivotal role of grammar in instructing AI to support your content output.
Key Takeaways:
- Unlock the secrets to dynamic prompt engineering with our magic 3-ingredient formula.
- Reimagine marketing reports and white papers.
- Learn the fail-safe method of prompt engineering and infuse your business’s unique tone of voice into your content.
- Explore the four AI writing approaches and gain mastery over your work.
- Put theory into practice and witness your writing skills elevate to new heights.
Module 3: Mastering Sales-Winning Social Videos and Marketing Writing.
Special Pricing: regularly $1,200 now 45% off—$660. Enroll here.
Description:
This module empowers you to excel in writing compelling social videos that drive sales and engagement.
Key Takeaways:
- Unleash the power of SEO writing for social video and master editing your work for maximum impact.
- Discover the technique of semantic distancing to captivate your audience effectively.
- Uplift your video scripts.
- Learn the art of writing for social personas and adapt your content to resonate with diverse target audiences.
Through practical exercises, hone your skills and transform your marketing writing prowess.
Module 4: Integration, Expansion, and Overcoming Challenges.
Special Pricing: regularly $1,200 now 45% off—$660. Enroll here.
Description:
Now you have learned learned the fundamentals of prompt engineering for copywriting, it’s time to add the final touches of finesse to your work. In your final module, you’ll combine everything you’ve learned and apply it to real-world scenarios.
Key Takeaways:
- Master the use of editing tools to refine your content further.
- Adapt your brand language to captivate Gen Z and future generations. Explore models and platforms that extend beyond traditional copywriting boundaries.
- Overcome writer’s block with proven techniques and engage in insightful Q&A sessions.
- Revisit and improve websites and landing pages.
- Through immersive practice, cement your knowledge and gain the confidence to write anything, from impactful social posts to compelling video scripts.
How to Convince Your Boss Why You Should Take this Class:
- Boost efficiency and streamline workflows.
- Leverage the latest AI tools designed to secure business wins.
- Enhance your writing effectiveness and captivate audiences.
- Position your company on Google’s top page with optimized content.
- Master the world’s most advanced prompt models with ease.
- Gain unparalleled confidence to craft compelling content across various formats.
The Presentations:
- The workshop is hands-on and practical.
- The workshop is live so that you can ask your questions.
- Can’t attend the live workshop? No problem. All DMAnc.org workshops are recorded, and we’ll send you the recording, workbook and any supplementary materials within a day of completion after we’ve had time to edit the recording.
- Step-by-step instructions in numbered lists with the links so you can do this yourself.
- Everything is clear with lots of illustrations and examples. You can copy the examples, edit them, and use them in your work.
Download Material:
- Video of the presentation with slides and audio.
- PDF of the complete presentation.
Who is the course for?
Anyone who writes or edits marketing, social media, digital or PR content, ads and videos.
The Presenter:
Jonathan Gabay
Published Author
Speaker on Marketing and Branding
Jonathan is an award-winning copywriter, journalist, and digital specialist. He works with leading corporates, PR companies, and the media on websites, podcasts, blogs, video, reports corporate speeches, social and much more. Some of the world’s biggest brands and organizations trust him for advice and development on all aspects of content including strategy and international corporate, cultural. Social and political campaigns. Jonathan has written 16 books covering just about every aspect of marketing / PR and brand psychology content.
For more about Jonathan Gabay visit www.website.com.
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