Special Fall Pricing: Regularly $1,300 is now 50% off—$650. Enroll here.
Special Fall/Winter Pricing: Regularly $1,300 is now 50% off—$650. Enroll here.
MASTERCLASS DATES AND TIMES
Module 1: Unleashing the Synergy of AI and Creative Writing
Tuesday, April 30, 2024
from 9:00 a.m. to 11:00 a.m. PDT.
Module 2: Grammar and the Art of Effective Prompt Engineering
Tuesday, May 7, 2024
rom 9:00 a.m. to 11:00 a.m. PDT.
Module 3: Mastering Sales-Winning Social Videos and Marketing Writing
Monday, May 13, 2024
from 9:00 a.m. to 11:00 a.m. PDT.
Module 4: Integration, Expansion and Overcoming Challenges
Tuesday, May 28, 2024
from 9:00 a.m. to 11:00 a.m. PDT.
Experience unprecedented efficiency and effectiveness when producing ads, social media posts, emails, and video scripts. Discover the realm of possibilities that were unimaginable until smart AI tools that place you firmly in control of every aspect of digital marketing creativity.
Join us for an immersive and practical workshop that will empower you to harness AI’s potential and take your copywriting skills to new heights.
Marketer, journalist, and author Jonathan Gabay leads an engaging and highly enjoyable course, where you will:
Special Pricing: Regularly $1,300 is now 50% off—$650. Enroll here.
Description:
Embark on an enthralling journey of creative writing that doesn’t just sell your product or service but helps secure brand loyalty and trust. This first module shows how to blend your existing skills with the power of technology.
Key Takeaways:
Special Pricing: Regularly $1,300 is now 50% off—$650. Enroll here.
Description:
Good grammar can make or break a piece of effective prompt engineering. It helps AI fully get to grips with what you have in mind in terms of audience, subject, and results. In this module, you’ll discover the pivotal role of grammar in instructing AI to support your content output.
Key Takeaways:
Special Pricing: Regularly $1,300 is now 50% off—$650. Enroll here.
Description:
This module empowers you to excel in writing compelling social videos that drive sales and engagement.
Key Takeaways:
Through practical exercises, hone your skills and transform your marketing writing prowess.
Special Pricing: Regularly $1,300 is now 50% off—$650. Enroll here.
Description:
Now that you have learned the fundamentals of prompt engineering for copywriting, it’s time to add the final touches of finesse to your work. In your final module, you’ll combine everything you’ve learned and apply it to real-world scenarios.
Key Takeaways:
How to Convince Your Boss Why You Should Take this Class:
The Presentations:
Download Material:
Who is the course for?
Anyone who writes or edits marketing, social media, digital or PR content, ads and videos.
The Presenter:
Jonathan Gabay teaches AI in Copywriting, and Brand Storytelling, and Video Scriptwriting and Production Using AI Masterclasses for the Direct Marketing Association of Northern California.
Jonathan is an accomplished content writer, digital marketer, journalist, and lecturer renowned for collaborating with esteemed brands. He also serves as a trusted advisor to the media, offering insights into the latest developments in brand marketing and PR.
What sets Jonathan apart is crafting compelling brands and communication campaigns leveraging the power of AI.
With an impressive portfolio of 17 published books, his upcoming university-level textbook, “Digital Marketing and AI Psychology,” slated for release in 2024, promises to be a ground-breaking resource for aspiring digital marketing students and seasoned industry professionals.
Beyond writing and teaching, Jonathan advises many organizations on subjects spanning AI implementation, storytelling, video production, copywriting, crisis management, digital advertising, PR, marketing, and navigating the ever-evolving landscape of change. He is a senior lecturer at the University of West London, Oxford College of Marketing, and Chartered Institute of Marketing.
From government entities to corporate giants and non-profit organizations to grassroots movements, Jonathan’s counsel is sought by those seeking to harness the transformative potential of AI and innovative digital marketing strategies.
Social media: https://www.linkedin.com/in/jonathangabay/
The session provided a suite of prompt models for creating videos.
Jonathan’s vast knowledge is a privilege for anyone attending his sessions. It was eye-opening to hear his input into things that we often skip when operating with AI. No doubt his points can pave the way to getting the most out of our AI models and copywriters together.
I came into this class with uninformed opinions and fears about utilizing AI in copywriting. After the first class, I’m pumped and poised at the shore, ready to ride the wave into the future.
This module was thorough and well communicated, with clear lists of paid and free resources copywriters can use to leverage AI in their writing, specific steps for prompt engineering, and an overview of how generative AI works so you can use it better in the future. I can’t wait to dive deeper in the next module!
Engaging forum, lively teacher! This module delved deeper into questions we, as marketers, have been wanting to ask since AI’s wide-net cast upon the world.
I really enjoyed joining other like-minded industry professionals to see what has worked for them and what hasn’t. The interactive webinar brings a whole new level to learning.
Jonathon was super knowledgeable about an area of marketing we are only scratching the surface on. This is a great way to do more than just get your feet wet in AI for copywriting, but really take action to elevate our writing and rethink how AI can help us, not hurt us.
Module 1: Unleashing the Synergy of AI and Creative Writing,
Prerecorded online.
Module 2: Grammar and the Art of Effective Prompt Engineering.
Prerecorded online.
Module 3: Mastering Sales-Winning Social Videos and Marketing Writing.
Prerecorded online.
Module 4: Integration, Expansion, and Overcoming Challenges.
Tuesday, Oct 15, 2024. 9:00AM – 11:00AM PDT.
Module 1: Unleashing the Synergy of AI and Creative Writing,
Monday, Nov 18, 2024. 9:00AM – 11:00AM PST.
Module 2: Grammar and the Art of Effective Prompt Engineering.
Monday, Dec 02, 2024. 9:00AM – 11:00AM PST.
Module 3: Mastering Sales-Winning Social Videos and Marketing Writing.
Thursday, Dec 05, 2024. 9:00AM – 11:00AM PST.
Module 4: Integration, Expansion, and Overcoming Challenges.
Monday, Dec 16, 2024. 9:00AM – 11:00AM PST.