Fall Discount: 20% Off
Free Lifetime Workshop Updates
Individual workshops $250 each, Now $200 each
Special Series Pricing: All three SEO workshops for $750 $425. Enroll here.
(Can’t attend the live workshop? No problem. All workshops are recorded and we’ll send you the recording, workbook and any supplementary materials within a couple days of completion after we’ve had time to edit the recording.)
This three-part Google Ads series is led by Andreas Ramos, author of fourteen books on SEO, Social Media, and Content Marketing. He was the Head of Global SEO at Cisco, where he worked with 44 languages in 85 countries. He has also founded three digital agencies (one with 170 staff) and was the head of the digital agency at Acxiom, which did digital marketing for Fortune 200 companies. Andreas has trained dozens of interns and staffers and he shares that knowledge with you. In three webinars, you’ll learn Google Ads from one of the leading experts in Silicon Valley.
You can take these courses as part of the series or à la carte.
The courses include workbooks, live demonstrations, and examples. You get downloads, spreadsheets, ebooks, plus lots of opportunity for your questions.
Part 1: SEO Fundamentals
Individual workshops $250 each, Now $200 each. Enroll here for SEO Fundamentals Live or Pre-Recorded only.
Special Series Pricing: All three SEO workshops for $750 $425. Enroll here.
(Can’t attend the live workshop? No problem. All workshops are recorded and we’ll send you the recording, workbook and any supplementary materials within a couple days of completion after we’ve had time to edit the recording.)
This course is part one of the three-part SEO series with Andreas Ramos, author of fourteen books on SEO, Social Media and Content Marketing. You can take this course as part of the series or à la carte.
What You’ll Learn
The first session covers keywords. You’ll learn how to find thousands of keywords (including your competitors’ keywords!) and how to use those keywords to write your meta-tags. You’ll see how to test meta-tags to find the best one.
You can easily find and test 10,000 keywords to get the best ones. You’ll see how to find keywords in other languages.
This is for beginners who want to learn the basics of SEO. If you have some experience in SEO, you’ll learn better ways to do things.
The course includes a workbook, live demonstration, and examples. You’ll get bonus downloads, spreadsheets, and ebooks, plus lots of opportunity for your questions.
Key Takeaways
- Learn how to find thousands of keywords (and how to measure them for results)
- Learn how to find your competitors’ keywords
- How to test keywords
- How to translate keywords
Bonus Material
- You can listen to the complete presentation with audio as often as you like
- Eight-page SEO eBook with step-by-step SEO instructions for your website
- Spreadsheet for managing your meta-tags
Three-Part Course on SEO
This is the introduction course of the three-part course for SEO. You can continue with SEO Intermediate (SEO for social media, XML sitemaps, XML image sitemaps, image meta-information, and so on) and SEO Advanced (the methods and tools that agencies use to handle 200,000 keywords in multiple languages).
Who is the course for
- Anyone who wants their website to show up in search engines
- Anyone who wants to work in SEO
- You will be able to understand SEO so you can manage SEO agencies or contractors
- Agencies can improve their SEO services
Instructor: Andreas Ramos
Part 2: SEO Intermediate
Individual workshops $250 each, Now $200 each. Enroll here for SEO Intermediate only.
Special Series Pricing: All three SEO workshops for $750 $425. Enroll here.
(Can’t attend the live workshop? No problem. All workshops are recorded and we’ll send you the recording, workbook and any supplementary materials within a couple days of completion after we’ve had time to edit the recording.)
This course is part two of the three-part SEO series with Andreas Ramos, author of fourteen books on SEO, Social Media and Content Marketing. You can take this course as part of the series or à la carte.
The course includes a workbook, live demonstration, and examples. You’ll get bonus downloads, spreadsheets, and ebooks, plus lots of opportunity for your questions.
What You’ll Learn
In the second session, we cover meta-tags. How to find ALL of your competitors’ meta-tags. How to find your missing or duplicate meta-tags. How to edit your meta-tags. You’ll learn how to use a spreadsheet to write meta-tags to fit Google’s limits. You’ll also see a quick way to test meta-tags so you’ll have the best ones. In the live demonstration, you’ll learn how to use free tools to find your meta-tags.
We’ll also look at how to decide which pages to SEO (you don’t need to SEO every page). We’ll also talk about the Google updates (Panda, Penguin, Hummingbird, HTTPS, and mobile) and whether they affect your work.
- How to make your site #1 for your name, company name, and product name
- How to use metrics to write the best meta-tags and page titles
- How Google indexes and reviews websites
- The steps to manage your SEO project, SEM agencies, and SEM contractors
- The future of SEO
- SEO for small/local business. Use this for your small business or friends’ and family’s small business
- How to do a simple copy/paste to translate your top keywords into Spanish, French, and 42 more languages
Key Takeaways
- How to find, write, and test meta-tags
- How to give meta-tags to your IT or webmaster
- Learn a powerful SEO tool (it’s free to use)
Bonus Material
- You can listen to the complete presentation with audio as often as you like
- Eight-page SEO eBook with step-by-step SEO instructions for your website
- Spreadsheet for managing your meta-tags
- Spreadsheet tool to translate your keywords into 44 languages
Three-Part Course on SEO
This is the second course of the three-part course for SEO. You can continue with SEO Advanced, which covers methods and tools that agencies use to handle 200,000 keywords in multiple languages.
Who is the course for
- Anyone who wants to work in SEO
- Senior staff, managers, and directors who are responsible for SEO
- You will be able to understand SEO so you can manage SEO agencies or contractors
- Agencies can improve their SEO services
Instructor: Andreas Ramos
Part 3: SEO Advanced
Individual workshops $250 each, Now $200 each. Enroll here for SEO Advanced only.
Special Series Pricing: All three SEO workshops for $750 $425. Enroll here.
(Can’t attend the live workshop? No problem. All workshops are recorded and we’ll send you the recording, workbook and any supplementary materials within a couple days of completion after we’ve had time to edit the recording.)
Part three of the three-part SEO series with Andreas Ramos, author of fourteen books on SEO, Social Media and Content Marketing. You can take this course as part of the series or à la carte.
The course includes a workbook, live demonstration, and examples. You get downloads, spreadsheets, ebooks, plus lots of opportunity for your questions.
What You’ll Learn
This is the final session, so we’ll look at many advanced SEO tactics. We’ll look at Google’s overall strategy for indexing and ranking. We’ll then look at how Google uses AI to index and rank pages, along with a sample website that ranks #1.
We then dive into many technical issues, such as broken links; bounce rates (how to identify, how to fix); page speed (with quick fixes); how to make XML sitemaps and XML image sitemaps in only a few minutes; how to edit EXIF meta-data; how to find your site’s indexability; how to use 301s to fix 404s (and what that means in plain English!); how to set up an SEO help desk at your company; and how to do international SEO with HRefLang tags.
You’ll see all of this in plain language. You’ll get Powerpoint slides with step-by-step, numbered instructions so you can do this yourself.
Key Takeaways
- You’ll understand how Google works and how it indexes and ranks pages, which will help you to get your pages to the top of Google
- This session covers many technical issues in SEO. Everything will be demonstrated in clear English with lots of examples so you can fix these things.
- How Google ranks websites
- How to use Screaming Frog
- XML Sitemaps
- Image XML Sitemaps
- How to edit EXIF data
- Canonical tags
- HRefLang tags for multi-lingual websites
- SEO for social media sites (Facebook, Twitter, LinkedIn, etc.)
- SEO for content marketing
- The best books on SEO
Bonus Material
- You can listen to the complete presentation with audio as often as you like
- Eight-page SEO eBook with step-by-step SEO instructions for your website
- Spreadsheet for managing your meta-tags
- Spreadsheet tool to translate your keywords into 44 languages
Three-Part Course on SEO
- This is the final course of the three-part course on SEO.
Who is the course for?
- Anyone who wants to work in SEO
- Senior staff, managers, and directors who are responsible for SEO
- You will be able to understand SEO so you can manage SEO agencies or contractors
- Agencies can improve their SEO services
Instructor: Andreas Ramos
Special offer from our sponsor MountainTop Data: Workshop attendees will receive $1,000 in free B2B data credits for attending.
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