Webinars

The Future of B2B Social Media Marketing

Free Recorded Webinar

Luan Wise

Luan Wise, Author and Course Instructor

In this 45-minute recorded webinar we uncover the latest developments in B2B social media marketing for 2023, and beyond.

In this session, we will dive into:

  • How B2B interactions on social media are evolving and what platforms are leading the way.
  • Engaging content strategies that captivate B2B decision-makers and drive results.
  • The latest trends in paid advertising and how to leverage them for maximum impact.

Speaker: Luan Wise is an experienced social media marketer and course instructor. She is the trainer for the DMAnc.org LinkedIn advertising course. She is author of the award-winning book, Relax! It’s Only Social Media, and has three new social media marketing books on their way in 2023 and 2024.

Myths of Social Media—Dispel the Misconceptions and Use Social Media Effectively in Business

There are so many myths surrounding social media, but our Social Media Marketing Strategy Masterclass expert Michelle Carvill—MA, FCIM, Author is joining us on this free webinar to bust some more!

She will be talking through:

  • Social media activity is purely a marketing function.
  • Social media is of no use for internal communication.
  • Business leaders don’t need a presence on social media.
  • Social media is not strategic.
  • Social media influencers are a new phenomenon.

Online Workshops