The DMAnc brings you live online certification workshops which you can take à la carte or for a certificate in online marketing. The workshops are for those who are ready for more in-depth training on a specific online marketing discipline. The live online certification workshops are practical and tactical, with step-by-step instruction and integrated case studies.

Up to two live online certification workshops will be offered every month. Recorded versions of the workshops can also be taken for credit.

Live Online Certification Workshop Course List

Requirements for Certification

If you decide you want a certificate, complete any 8 total certification workshops (on site or online), taken within two years of starting. Of course, if a certificate isn’t in your immediate plan, you can take as few or as many of the online certification workshops as you’d like.

Students who complete a certification program will receive a frame-able Certificate of Completion as well as a digital badge to include on your website, blog, email signature, or social profiles.


All Workshop Times are Pacific Standard Time (PST)

September 2018

September 14 (Friday)
10:00 am – 12:00 pm: Demand Generation and Lead Conversion Fundamentals

September 19 (Wednesday)
10:00 am – 12:00 pm: Nurturing Your Customers Using Personas and Journey Mapping

September 21 (Friday)
10:00 am – 12:00 pm: Advanced Demand Generation Training and Lead Conversion Training

October 2018

October 12 (Friday)
10:00 am – 12:00 pm: Search Engine Optimization (SEO) Fundamentals

October 19 (Friday)
10:00 am – 12:00 pm: Advanced Search Engine Optimization

November 2018

November 2 (Friday)
10:00 am – 12:00 pm: Improving Email Marketing Response Rates

December 2018

December 7 (Friday)
10:00 am – 12:00 pm: Pay-Per-Click Advertising Fundamentals

December 14 (Friday)
10:00 am – 12:00 pm: Advanced Pay-Per-Click Advertising


Log-in Information
A personalized GoToWebinar link will be emailed to each registered workshop participant the day before each workshop.

It’s recommended participants download and install the free GoToWebinar software at least an hour prior to the workshop to prevent login delays (click here for instructions).

This is a Live Webinar with a recording available after completion for registered attendees.

DMAnc Member: $200 / per course
non-Member: $250 / per course

Join the DMAnc now and attend this month’s luncheon free. Only $200 for a one year membership.

For More Information:
Contact Laurie Beasley at 408-782-0046 x21 or [email protected].

Registration Terms & Conditions:
Students must provide valid email address so that course workbooks and/or webinar links can be sent in advance of webinar/workshop.

To cancel, e-mail us at  [email protected]; you will receive a refund up until 48 hours prior to the event.
No-shows will be billed.

The DMAnc reserves the right to cancel and re-schedule webinars/workshops due to low enrollment and/or any other factors at our discretion. We reserve the right to refuse service to any group.